The 8th continent with 2 habitants

We all like to travel. As Rumi said, “Travel brings power and love back into your life.” They teach us in school about 6 continents and 1 unique continent of snow and ice called Antarctica. Those who are lucky enough, they pack their bags and travel the world. In travel, we don’t only see new landscape, but we form new eyes of cultures, traditions, thoughts, history, and even habits! That said, there is one continent we tend to avoid traveling to. In fact, it is quite strange that most people can live all their life and pass away without even putting one step there. The irony is, that continent is mentioned in many documentaries, we argue about it now and then, and many claim knowing a lot about it. Practical wise, you can access it without any visa, all passports accepted, and although it might take you years to explore, you can reach and access it in few minutes! Aren’t you eager to know about that secret continent? At the end “The world is a book and those who do not travel read only one page.” As Augustine of Hippo said.


The effect of long-tails on the generation of innovations

Innovation is defined as a new breakthrough in a market or a society in a smart method. This makes innovation as a must for firms in ICT industry, such as mobile operators and mobile vendors, to create a competitive advantage. In addition, the acceleration of products’ life-cycle applies strategic pressure on firms, for instance, smartphones life-cycle shrank to be on average 12 months as for 2011. Thus, fostering the innovation process with the arise of a need for more open innovation is the target of ICT firms.

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